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How LH BROS Added $5.3M in Pipeline Value and Booked 40 Consults in Just 3 Weeks with BuilderProject

June 26, 20252 min read

Overview

LH BROS is a full-service design-build firm serving Phoenix and Scottsdale, AZ, known for delivering custom homes and barndominiums with elevated craftsmanship and modern design. While their work spoke for itself, their marketing pipeline didn’t match the quality of their builds — they relied heavily on referrals and slow-moving organic channels, making consistent growth unpredictable.

The Strategy

To accelerate high-ticket consultations and fill LH BROS’s calendar with serious prospects, BuilderProject deployed a full-funnel system tailored for custom home and barndominium buyers:

Meta Ad Campaigns Built to Convert

  • We launched front-end Facebook and Instagram ads targeting homeowners in Maricopa County with $500K–$2M+ project budgets. The ads featured compelling lifestyle visuals and pain-point-driven messaging, all designed to stop the scroll and drive high-intent traffic.

Proven Funnel + Qualification Surveys

  • Clicks were routed into BuilderProject’s proven funnel system — a multi-step landing page and survey process that qualified leads based on budget, land ownership, timeline, and build intent before passing them forward.

Internal Dialer Team for Live Qualification + Booking

  • Every qualified lead was handed off to our in-house call team, who personally followed up with each prospect by phone and SMS. These dialers verified lead quality and booked them directly onto LH BROS’s consultation calendar, eliminating the need for the builder to chase or follow up manually.

CRM Integration & Lead Pipeline Tracking

  • All lead activity was tracked through the BuilderProject CRM, allowing LH BROS to see exactly where each prospect came from, how they qualified, and when they were scheduled.

The Results

In just 21 days, LH BROS saw explosive growth in both opportunity volume and lead quality:

  • 40 booked consultations with serious homeowners — all scheduled by our internal team.

  • 💰 $5.3M in project value added to the design pipeline within 3 weeks.

  • 🔥 A significant increase in efficiency and confidence, with zero time wasted chasing tire-kickers.

All calls were fully qualified before ever hitting the builder’s calendar, freeing the LH BROS team to focus on what they do best — building stunning, high-end homes.

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Conclusion

BuilderProject gave LH BROS the tools and team to turn cold traffic into warm, high-value consultations — fast. If you’re a custom home builder or barndominium firm ready to fill your calendar with million-dollar opportunities, our Partnership Program may be the unfair advantage you’ve been looking for.

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Common Questions

We have answers.

Is there an up-front fee?

Yes, we have a program fee that ranges from $2,000 to $18,000 depending on your goals and the level of engagement required. We do guarantee our results though- meaning that if we don't perform- you will receive a refund.

How long does it take to start seeing results?

We start optimizing and launching your system within the first 2 days. That means you can expect to book consultations within 7 days. While some clients land projects within the first 30 days, the timeline can vary depending on the project type and the length of your sales process.

What if my leads take months to decide?

We understand that the residential construction industry tends to have a long sales cycle—which is exactly why most marketing strategies fail. Our system keeps your leads engaged through:

✅ Email indoctrination sequences (positioning you as the expert)

✅ AI-powered follow-ups (automatic lead nurturing)

✅ Retargeting ads (keeping your brand top-of-mind)

When they’re finally ready to move forward, you’ll be their first and only choice.

What exactly do you do for me?

We handle everything that isn't under the job title of a "General Contractor". That means we acquire your leads, qualify them, put them on a call with you, and even provide 1-on-1 sales training frameworks to get the prospect across the finish line.

How do I know this will work for my business?

Our system is built specifically for home builders and is backed by industry-tested strategies. It’s worked for builders across different markets and price points. Also- we completely guarantee results- so if we don't perform- you don't pay.

How much are your commissions?

We have a commission structure that is engineered to be profitable for both of us. The average cost to acquire a new construction job is 3% of the build total- in fact- most of you are aware of that if you work with a realtor or job vendor. We only take 1% of the contract value on new homes- and we leave the other 2% for ad spend (we usually acquire them for less anyways).

What types of projects do you support?

At BuilderProject, we’ve helped builders land everything from high-end $30M custom homes to compact ADUs and profitable multi-family developments. Whether you're a pool builder, remodeler, or you're offering pre-designed homes, barndominiums, or home additions, our system is designed to adapt to your unique service type and buyer journey. We know how to position your value and speak directly to the clients you actually want. You can explore each project type in more detail on our Project Type pages, or better yet — book a call with our advisor team to get personalized insights on how we’d position your business for growth.

What if I want to run multiple campaigns?

We highly encourage it — and some of our most successful partners do just that. In fact, many are running campaigns for 3 to 5 project types at once. It’s a smart strategy: quicker-turnaround services like remodeling or ADUs can generate fast cash flow to help fund longer-term, high-ticket projects like custom homes or multi-family builds. Our system is designed to manage multiple funnels seamlessly, so you can scale without the chaos.

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